BimaSasa Insurance Blog

Your resource for insurance industry insights in Kenya. Learn about policy comparison, commission tracking, and growing your insurance business.

KKeryl Kelonye

Making the Most of Networking Events as an Insurance Agent

How to work a room, collect meaningful contacts, and turn networking events into actual insurance sales opportunities.

Aug 6, 2026Read

KKeryl Kelonye

How to Build a Consistent Insurance Sales Pipeline

Stop living deal to deal. Learn how to build a sustainable pipeline of insurance prospects that keeps you closing consistently.

Jul 16, 2026Read

KKeryl Kelonye

Follow-Up Strategies That Actually Convert Insurance Leads

Most leads don't buy on the first contact. Here's how to follow up effectively without being annoying — and convert more prospects into clients.

Jul 9, 2026Read

KKeryl Kelonye

How to Close an Insurance Sale in the First Meeting

Stop scheduling second meetings that never happen. Learn techniques to identify buyer signals and close deals in your first client conversation.

Jul 2, 2026Read

KKeryl Kelonye

How to Sell Group Health Insurance to SMEs in Kenya

SMEs are the sweet spot for group health insurance sales. Here's how to find them, pitch them, and close deals that benefit everyone.

Jun 18, 2026Read

KKeryl Kelonye

How to Upsell Maternity Cover to Young Couples

Maternity add-ons are high-value sales opportunities. Here's how to identify prospects, handle objections, and close maternity cover deals with young couples.

Jun 4, 2026Read

KKeryl Kelonye

Pre-Existing Conditions: What Agents Need to Know

Pre-existing conditions are the trickiest topic in health insurance sales. How to explain them to clients, handle the exclusions, and still place cover.

May 25, 2026Read

KKeryl Kelonye

10 Common Client Objections and How to Handle Them

Every insurance agent hears the same objections. Here's how to respond to 'too expensive', 'I'll think about it', and 8 more — with scripts that actually work.

May 21, 2026Read